Wild Purple Shampoo Bar - Moisture & Curls
Description
Wild Purple Shampoo Bar is an intensely moisturizing and smoothing cleansing bar, developed specifically for dry, frizzy, curly, and wavy hair. Based on a molecular biological understanding of hair structure, we have formulated a 100% sulfate- and silicone-free shampoo that actively works to maintain the lipid balance of the hair and scalp. It cleanses gently without disturbing the cuticle layer, which reduces friction and eliminates frizz.
The rich formula is built around botanical powerhouses such as avocado oil, jojoba oil, and olive oil. These lipids have a naturally high content of fatty acids, squalane, vitamin E, and minerals, which penetrate deeply into the hair shaft. This unique composition rebuilds moisture, strengthens the hair's structural integrity, and seals split ends. The result is exceptionally supple hair with significantly better curl and wave definition, enveloped in an elegant, floral scent of lavender and geranium.
Suitable for:
- Curly and wavy hair (100% approved for the Curly Girl Method)
- Very dry, frizzy, or unruly hair
- Hair lacking intense moisture, nourishment, and definition
- Scalp needing mild, non-drying care
- Those who desire a sustainable, plastic-free, and silicone-free hair wash
Bioactive Key Points
- Avocado Oil: One of the few oils that can actually penetrate the hair shaft rather than just coating the surface. It is incredibly rich in oleic acid and monounsaturated fatty acids, which provide massive moisture and prevent hair breakage.
- Jojoba Oil: Bio-identical to the scalp's own sebum. It balances lipid production and provides a protective layer that smoothes the surface and enhances the natural structure of curls.
- Pro-Vitamin B5: Acts as a powerful humectant that draws moisture into the hair and binds it there, making hair soft, voluminous, and easy to detangle.
- Mild Coconut Tensides: A sulfate-free alternative that ensures effective yet ultra-gentle cleansing. It preserves the hair's natural oils - an absolute must for curly and dry hair.
INSTRUCTIONS FOR USE
INGREDIENTS
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